News and Blog Website Owners Say Traffic Is Plunging After Facebook Algorithm Change

gizmodo.com

cross-posted to:
technology@beehaw.org

News and Blog Website Owners Say Traffic Is Plunging After Facebook Algorithm Change

gizmodo.com

Ghostalmedia@lemmy.world to

World News@lemmy.worldEnglish · 1 year ago

cross-posted to:
technology@beehaw.org

Website Owners Say Traffic Is Plunging After Facebook Algorithm Change

gizmodo.com

With no communication from the company, publishers relying on Facebook traffic are at the mercy of the inscrutable algorithm. Data shows an apparent change at Facebook in May caused website traffic to tank at some news sites.

TL:DR; Facebook’s algorithm seems to be promoting more short form video and less news. Blogs and news sites are feeling the pinch because Facebook is one of their largest traffic channels.

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